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A few bloggers have cracked the code to making money from blogging, and Crystal Paine is one of them.
She is a New York Times bestselling author, and she’s the founder of the incredibly successful blog MoneySavingMom.com, where she teaches moms how to save and earn more.
In this interview, we talk about how Crystal became a professional blogger, how to make a profit from your blog in 2017, and the importance of building real, genuine relationships with your audience.
How to Make Money With a Blog
Crystal never thought she was going to be a blogger full-time. Her journey began because she and her husband wanted to remain debt-free while he went to law school.
She was doing fine working a number of part-time jobs until she got sick one day and found out she was pregnant. She eventually had to quit her jobs because of her pregnancy. That’s when she began to research making money online from home. She tried a lot of different things and discovered blogging. In 20014, she took the plunge and started a blog about being a mom.
One day, she wrote a blog post about how she bought a week’s worth of groceries for her family for $17. That post went viral and got a lot of attention.
She decided to launch MoneySavingMom.com in 2007 to focus exclusively on money matters. Within a year, she was making a full-time income from her blog.
The key to making money online is paying attention to what resonates with your audience. With all the social media channels we have these days, it’s really easy to figure out what people are engaging with.
Once you learn how to create your blog, it’s time to start learning how to monetize it.
Making Money from Affiliate Marketing on Your Blog
When Crystal started MoneySavingMom.com, she had two years of blogging experience to draw upon. She understood different ways she could monetize her blog and she was hopeful that she could make a part-time income from it.
One of the first things she did was to look at what affiliate marketing opportunities would work for the blog that she was writing.
Very quickly, she found coupon sites that would pay her for each coupon printed from her website. When she started MoneySavingMom.com, very few people were using coupon printing as an affiliate marketing income source, so she was able to make quite a good living by giving people coupons they could print from their computers.
With the advent of so many social media channels, the landscape of blogging has dramatically changed in the last five years. It’s still possible to make a living blogging, but you have to use different strategies than worked in the past.
For instance, Crystal writes a lot more about online deals then she used to because people are shopping online a lot more than they did 10 years ago.
What Is Affiliate Marketing and How Does It Work?
To become an affiliate marketer, you have to:
Go to a site that offers an affiliate program. (Amazon is a great place to start.)
Sign up for their affiliate program.
Get approved to be an affiliate by the company that runs the program.
Once you’re approved as an affiliate, you get a special link for people to buy something from that online retailer. When people buy through your special link, you get a percentage of that sale.
Amazon has a particularly good affiliate marketing program because it pays you a percentage of anything that people buy for a certain period of time on Amazon after they’ve clicked your affiliate link.
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